Quadra

Connecting Technology and Business.

Cooking up a storm with the cloud!

A cloud kitchen or a digital restaurant is a fast growing trend that has quickly established itself as a formidable restaurant format. Internet-first restaurants are stepping on the gas and companies such as Zomato, Swiggy and Fresh Menu have already started grabbing a slice of this fast-growing sector.

So what is cloud kitchen a.k.a Internet-first restaurant?

A cloud kitchen is basically a restaurant kitchen that accepts incoming orders only through online ordering systems and offers no dine-in facility. They just have a central kitchen that delivers food at customer’s doorsteps.

 

The primary source of revenue for these internet restaurants is through the various food ordering platforms, such as Swiggy, Food Panda, Zomato, etc. Critical to their business model is a Point of Sales software that accepts orders from multiple sources. 

Food, at the click of a button

Digital technologies are reshaping our daily experiences as consumers and businesses, and these cloud kitchens are no exception. They have the potential to redefine the contours of the restaurant business. For example, take Swiggy, the trending food delivery app that has its roots in Bengaluru. It was the first among the crowd in the cut throat market to venture cloud kitchen in India. Swiggy has set up ‘The Bowl Company’ in Bengaluru joining hands with the popular restaurateurs to offer a wide selection where the restaurant need not have a physical presence.

 

Following this, Zomato has opened its first cloud kitchen in the suburb of Delhi, Dwarka as a pilot for its new project, Zomato Infrastructure Services, in which they provide their partner restaurateurs with 300 square feet of space and kitchen equipment. So, an aspiring chef has to just walk in and cook on gas while Zomato takes care of the rest. This could be a great opportunity for budding chefs and entrepreneurs.

The secret sauce!

Inexpensive access to pervasive computing power via cloud and mobile technologies is the secret sauce. Market reports indicate that Swiggy’s technology stack comprises of Amazon (EC2, RDS, Cloudfront and Route53) while Zomato’s technology stack also includes Amazon Route53.  With cloud and mobile technology facilitating online ordering, cloud kitchens suddenly seem like the only rational thing to do to manage the high rentals and poor margins in the F&B industry.

Why is this restaurant stuff important for my business?

Just as cloud and mobile technologies are redefining a traditional industry, the ramifications are just as huge for any other business. It’s no longer about “technology has no role to play in my business”. Chances are, if you don’t know how technology can impact your business, your competitor already does.

 

With a plethora of services provided by cloud, every business can benefit - from SMBs to large enterprises; from education to hospitality.  The cloud is like this huge switchboard where anyone can plug in and use it when they want to but they don’t have to carry the switchboard, they just use the “service”. Gone are the days of expensive, complex IT infrastructure which deterred many businesses from taking advantage of technology.


The cloud allows you to focus on what you do best - run your business. You can move from being a reactive business to a proactive business that offers transformational products and services. The cloud is also highly resilient, especially during these trying times.

 

For instance, during an unprecedented natural disaster like Cyclone Vardha, which shut down many businesses, or even during a watershed day like Flipkart’s Big Billion Day, the cloud has played knight in shining armor through its various features like instant scalability, disaster recovery, backup & restore and many more. A survey says 60% of SMBs pull the plug after a disaster but with the advent of cloud technology, they could surely turn the tables and cope up equally with large businesses in this uphill battle.

Your technology GPS

At Quadra, we can help you plan and prioritize your cloud journey by helping you formulate well defined business objectives, along with a business and risk analysis that considers multiple dimensions such as long term cost savings; data criticality, security and privacy concerns; audit and assurance; and regulatory norms, right down to service provider agreement review.

 

Our job is simple – we put the cloud to work for your business, and free you from the complexity of choosing and managing multiple vendors. We aim to let you do what you do best – run your business!
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