Quadra

Connecting Technology and Business.

Digital transformation is both inevitable and mandatory

The challenge. The economic environment is undergoing the 4th industrial revolution with the advent of new technologies brought about by the nexus of forces – Social media, mobility, Information pattern and the Cloud-  as Gartner puts it.

What started as an internal networking tool for students at Harvard 13 years ago has grown into a $525 B enterprise called Facebook. It has more than two billion (two hundred crore) monthly active users as of June 2017 – nearly one third of the world population. Twitter has nearly 280 million users and it is only growing by the minute. Instagram has 150 million users sharing their updates and photos every day. Social media is here to stay and becoming more powerful by the second.

More and more hours are spent online by people as there is proliferation of devices, availability of internet connectivity and usage of apps for everything – from official work to personal use, social networking and entertainment.

Availability of data connectivity almost everywhere has resulted in people accessing the internet from anywhere anytime through any device. Mobility of employees has increased manifold as people have started using multiple devices in contrast to a desktop being shared by more than one person some years ago.

The arrival of the public cloud for enterprise consumption has turned the game against investing for technology in millions upfront. And the huge resources that the cloud can now bring to the enterprises has resulted in increased use of digital technology for business purposes like never before.

The availability of huge resources on the cloud has also favored the exponential growth of data – not just in the form of files, mails and structured data but also in the form of continuous inflow of digital data from various embedded devices called the Internet of Things – the emergence of web 3.0 that now captures data from every user and device connected to the world-wide web.

The reality. The coming together of these forces has ultimately brought in a disruption to our normal way of working in the enterprise. All efforts to keep employees from the social networking sites have failed, enterprises that fail to provide mobility to the staff have started lagging behind, maintaining an on-premises infrastructure has become a huge challenge and providing infrastructure to capture, store, manage and safeguard huge data inflow has become costly.

Enterprises are now forced to look at these challenges in a different angle – putting these forces to work for the growth of the enterprises rather than to shy away from them. As a survey predicts, 25% of the world economy will be digital by 2020. So, a significant number of enterprises have already launched out to capitalize on the opportunities they see in this disruptive environment. Non-starters and late comers face the risk of being left behind and getting lost in these times of change.

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